The pandemic created a lot of pivots into the digital space. And while marketing has always been a big part of the event planning equation, it is even more so today, especially as digital marketing continues to move to the front of the line. There are many things to consider when partnering with the ideal… Read more

Not that the airlines are going to go all Mean Girls on us. But these days, proof of a COVID vaccination and/or a negative COVID test is necessary for gaining access to your seat in the plane’s cabin. Airports are stepping up to the challenge by offering rapid COVID testing on the spot. For many… Read more

Pre-Covid we held some very large events. Some were so huge they would take over an entire city. And though the vaccines are serving as a light at the end of the tunnel, we are still in the time of Covid and must remain mindful of all we do. One thing a planner can do… Read more

As we move into warmer weather, and open up to live meetings, the great outdoors is looking like a great way to meet. Offer a breath of fresh air to your participants with these ideas: First and foremost, be sure to contact the Convention and Visitors Bureau of the area(s) you wish to consider for… Read more

Happy St. Patty’s Day Meeting Planner! And yes, after a harrying year, you are definitely in need of less Covid and more 4-leaf clover. Covid knocked us down a bit, but the events industry is filled with resilient and creative people. We stood up to the challenge, we hung in there and now we’re seeing… Read more

When it comes to your events, there are so many pod-abilities. That’s right! Adding a podcast audio component to your event is a great way to make the most of your content and further connect with your audience, be it live or virtual. The popularity of podcasts has a lot to do with accessibility. A… Read more

Pretend like you are holding a big red heart shaped box. Untie the lovely bow and see what’s inside. Ah well, it’s not chocolate, but inside you will find these virtual goodies that may just make your meeting planning life a bit better :) No More Bumps: Beginning on April 21, 2021, neither you, your… Read more

Virtual events are here to stay! There are so many advantages: Allows your organization to expand its audience. Opens the door to those that could not attend before due to budget, time, family, etc. Provides an alternate for those experiencing last minute issues that affect their attendance. Is much more scalable as well as cost… Read more

What could this year possibly have in store for us? We did not see 2020 coming and even though it’s over, the ghost of 2020 is still with us. 2020 very much changed how we do almost everything and it’s setting many a trend. And while all of it is a bit dizzying, I think… Read more