A Micro-influencer is an individual that has less than 10K followers, though some reports share a scale that goes anywhere from 1K on up to 100K followers. What a micro-influencer lacks in audience, they make up for in influence to a niche market. Plus, they tend to be more accessible and authentic and come with… Read more

Thanksgiving means a lot of food, therefore leftovers! We get excited about the feast, and then we get to be excited all over again for leftovers. By all means make your turkey and cranberry sandwiches, but here are some other ideas that are sure to rock your post-Thanksgiving world. Turkey Cranberry Melts: A yummy twist… Read more

Contracts? We sign a lot of them. And while we understand their importance, we also know they can be a challenge. Each contract must be gone over a few times, negotiated and signed. Here are some thoughts on how to ensure you’re not giving away the farm. Think of it as an ongoing process: Each… Read more

Happy (almost) Halloween, friends! As all things spooky and kooky are on the horizon, I have a special vlog for you today! Are you TERRIFIED your next meeting will not be where you want it to be? FEAR NOT meeting planners – I am here to calm your fears! https://youtu.be/pappL1vDCSw… Read more

They do! Your well-planned, well-attended events are an amazing opportunity for companies to be seen by a captive audience. Here are some ideas to get them excited and wanting to be a sponsor! Swag Bag: This is a mainstay at most events, but don’t miss the importance of this opportunity for sponsors. People love bags… Read more

On August 27, 2019, the news was filled with a lot of spicy big news! Starbucks, that place we all love, the king of coffee, the lord of lattes, was bringing back the PSL. Yes, on August 27th, pre-fall-before-autumn-Christmas-items-soon-to-follow, PSL has returned to its throne-worthy domain! We want to make fun of it because it… Read more

Pickleball is rising in popularity. It’s easy to learn, great for people of all ages and abilities and was created with fun in mind – making it the perfect activity for your attendees. While golf and other sports are still popular, not everyone is interested in such activities. Pickleball, on the other hand, is relatively… Read more

Backpacks are flying off the shelves, parents are both happy and sad that the kids are soon back to school, schedules are being updated, sleep schedules are being disrupted and soon yellow buses will take to the streets delivering students to class. It is back to school time! Whether you graduated not too long ago… Read more

Snacks are big part of meetings, but sometimes the snacks are not exactly portable. Portability is important. Attendees may be carrying items received from other attendees, meeting notes and various items gathered at breakout sessions. Here are some ways to ensure that your snack offerings are truly pick-up-and-go: Trail Mix: Trail mix is a great… Read more