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Jill Stone

Your Meeting Matchmaker Fairy Godmother

Focus: New Event Careers to Bring to Your Team


Meeting planners wear a lot of hats; but meetings have so many needs! There is now a focus on bringing aspects of an event up to the next level by adding in some event-focused faces to your team. Focus on Social: A Social Media Manager and perhaps even Team may be needed to cover the[...]

Drone On: Using Drones at Your Events


Drones have been around awhile, but their uses continue to grow each and every day. Before you take to the skies there a few IMPORTANT rules and regulations you should definitely be aware of, check out this article on MeetingsNet for the facts. Before the Event: Use drones to capture footage to promote your event,[...]

Happy Nostresstivus!


We are in the thick of the holidays. We are all making our lists and checking them many times over. We are hoping that the let it snow waits until we are let out of the stores and back in our beds while visions of sugar-plums dance in our heads. And good ole St. Nick[...]

Speaker Success


Yay you! You have found the perfect speaker for your event! Now what? Now is the time to make sure the lines of communication are open and clear so that the speaker is on the same page and knows exactly what to expect. Make sure that awesome speaker can truly shine with these tips: Customize:[...]

Let’s Go on a Data – or – How to Stay Attractive to Attendees


You can dress up your event with amazing décor, send out the most enticing and eye-catching invitations, book amazing speakers and more, all to charm attendees into showing up to your event. But how do you keep them coming back again and again? Data! The more data collected, processed and put into play, the better[...]

How to Be Heard – Marketing Your Event

You have amazing content, you are all set to keep that audience engaged and now you need to let everyone know that this event is happening. It’s time to go to market, meeting planner! And yes, the marketing world is big, it can be confusing and it can feel like no one is listening to you[...]

Hurricane Havoc


Meeting planners have to rely on so much that is simply beyond their control. A biggie, especially as of late, is weather. When big weather wreaks havoc on an area, the fallout can result in everything from devastating to annoyingly time consuming. In the case of a hurricane, as the waters subside, clean-up and restoration[...]

WiFi Conundrum: Keeping Attendees Connected


Last week I shared information about how to stay safe while on public WiFi. As much as we love WiFi, it is also a point of contention with us meeting planners. We all know one thing for sure – our attendees want and need WiFi. Those that come to our events are expecting strong connections,[...]

Safety Features Part 2


Recently, I shared information regarding security during travel from an interview with Robert Riesmeyer of Traveling Aware. As a meeting planner, the responsibility extends beyond personal safety to the safety of attendees. In fact, it is becoming increasingly important for companies to focus on this issue. The U.S. Department of Labor, through the general duty[...]

No More NS at the GS Part 2


Last week I shared some tips for ensuring that your GS, General Session, is a have-to-be-there affair. Here are some more tips for ensuring that those RSVPs show up! Ask: If no shows are a past issue, reach out to past no shows and ask them for feedback. This may provide you with all you[...]