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Jill Stone

Your Meeting Matchmaker Fairy Godmother

Picture This

Instagram event

Taking pictures has become a daily event for many. We take selfies, show off our children and grandchildren, catch our pets in funny moments, and even take pictures of our food. If a picture is worth a thousand words, then billions upon billions of words are being captured, uploaded and shared each and every day.[...]

Be Seen at a Conference, Part 2: During and After

be seen conference part 2

In my last blog, I discussed what to do before an event in order to prepare for positive media attention. Now we are going to see what you need to do during and after the event. During The Conference While the conference is happening, you need to be working it. Make it a point to[...]

Jill Stone – As Seen On…

How many of you have sat down at your computer to write your professional bio – for your LinkedIn account or website or for one of the many other places it’s needed – and ended up looking at the cursed blinking cursor for way longer than you wish?  It is not an easy feat. I[...]

A Small List of Big Ideas

Here is a list of interesting ideas and random thoughts I have put together for you! Carpooling: If some of your attendees are going to be driving to your event, offer a place for them to catch a ride! There are a number of carpooling sites where you can set it up. With the cost[...]

Meeting Madness

March may be over, but the madness is certainly not. March Madness found crazed basketball fans stationed at their couch, mini-fridge at arm’s length and watching one college basketball game after another. Now the Final Four battles approach, with Louisville vs. Wichita State and Syracuse vs. Michigan. For many fans the whole world has been put on hold, as[...]

Add Value to Attendees’ Experience

Way back in 1971, way before I was born ; ) The Who was Goin’ Mobile. Today, we have all gone mobile. It’s become ingrained in our daily lives; it is how we keep organized, informed and connected. Here is something you can easily do for your conference attendees that will add value to their[...]

Thank you 2012, Hello 2013

As 2012 comes to a close, I wish to thank you all for another wonderful year! Thank you for allowing me to be a part of your life; both in work and in play. Thank you for your attention and time. Thank you for your part in the meetings industry; for planning meetings that teach[...]

No Oops For You

When it comes to meeting planning, there are way too many places where mistakes can be made. With the myriad of details involved, mistakes are bound to happen at times. Even though, and this is fact, meeting planners are closer to super heroes than human. Let’s look at some common mistakes, place them in that[...]

One on One with My Client, Dewayne! Part 2

This article is  a continuation of the article that appeared in a recent HelmsBriscoe newsletter. I shared the first part in my blog last week, so if you missed it, please be sure to read it now. Here is the remaining part of the article: When asked if there are any distinctive qualities to the[...]

Event Branding

You hear a lot about “branding” now-a-days. It is an important part of any company’s presence in the market place. The brand is an idea or image that brings people to a place of knowing; they know what the brand stands for, what service or product it provides, it’s overall message, and the emotion/feeling/statement behind[...]